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How to make a Reel on Instagram is a question that many Instagram users are eager to learn the answer to, since Instagram’s head, Adam Mosseri revealed in 2021 that the platform will be placing a bigger emphasis on its video features, including Reels.

Whether you’re new to the platform or simply looking to expand your content, creating Reels can be a valuable skill to have. 

In this article, we’ll show you how to make a Reel on Instagram effectively, so you can take advantage of this popular video feature.

Whether you’re a business owner looking to promote your products or services, a creative looking to showcase your art or just someone who loves creating fun videos, Instagram Reels is a great tool to have in your arsenal. 

With its easy-to-use features and wide reach, Reels can help you connect with your audience and grow your following on Instagram. 

So why not give it a try and see what kind of Reels you can create?

Let’s get started!

What Are Instagram Reels?

If you’re not familiar with Instagram Reels, they are a new feature that allows you to create and share short videos on Instagram. 

Reels are up to 90 seconds long and can be made up of a series of clips or a single stream. 

They offer a variety of creative tools, such as text options, filters, and audio tools, that can help you express yourself and make your videos more engaging.

Reels are a great way to showcase your creativity and connect with your audience. 

They are also a fun way to discover new content and engage with other users on the platform. 

One of the most exciting things about Reels is their potential to go viral. If your Reel is particularly engaging or entertaining, it can be shared widely on the platform and reach a much larger audience than your regular posts. 

This can be a great way to gain new followers and increase your visibility on the platform.

How to Make a Reel on Instagram

How to Make a Reel on Instagram

You can make a real on Instagram in 2023 easily by following these three easy steps:

  • Step 1: Record or Upload an Instagram Reel
  • Step 2: Add Music, Effects, And Edit An Instagram Reel
  • Step 3: Save And Publish Instagram Reel

We’ve got you covered with all the steps in this post (just keep scrolling!). However, if you prefer video content, Stephanie Kase created a quick tutorial on YouTube that you can check out. 

Now, Let’s explore each step in detail!

Step 1: Record or Upload an Instagram Reel

To create an Instagram Reel, you can either record a new video using the Instagram camera or upload a pre-recorded video from your device’s gallery. 

Here’s how to do it:

Recording an Instagram Reel

  1. Open the Instagram app and swipe left from the home screen to access the Instagram camera.
  2. From there, tap “Reel” from the bottom menu.
  3. You can record your Reel in a series of clips, in a single stream, or shoot externally and upload.
  4. To start recording, tap the round button at the bottom of the screen. Tap again to stop recording.
  5. You can record one video or multiple clips to create a longer Reel.
  6. Once you’re done recording, you can use Instagram’s creative tools like text, AR filters, and audio to enhance your Reel.

Uploading a Pre-Recorded Video

  1. Open the Instagram app and tap the plus sign icon at the bottom of the screen to create new content.
  2. Select “Reel” from the options at the bottom of the screen.
  3. Tap the “gallery” option to access your device’s camera roll.
  4. Choose the video you want to upload and tap “Next.”
  5. You can trim the video to the desired length and add music or other creative elements to your Reel.
  6. Once you’re done editing, tap “Share” to upload your Reel to Instagram.

Remember, Instagram Reels, can be up to 90 seconds long and can include multiple clips.

Step 2: Add Music, Effects, And Edit An Instagram Reel

Once you’ve recorded your video clips, it’s time to add some music, and effects, and edit your Instagram Reel to make it more engaging and entertaining. 

Here’s how to do it:

Add Music

Adding music to your Instagram Reel is easy and can help set the mood for your video. 

Follow these steps:

  1. Tap on the “Music” icon on the left-hand side of the screen.
  2. Browse through the different music options available on Instagram or search for a specific song or artist.
  3. Once you’ve found the music you want to use, tap on it to preview it and adjust the clip’s length by dragging the slider on the bottom of the screen.
  4. You can also choose to add your own original audio or sounds by tapping on the “Audio” tab and recording your own audio.

Add Effects

Instagram offers a variety of effects that you can use to enhance your video’s visual appeal. 

Here’s how to add effects to your Instagram Reel:

  1. Tap on the “Effects” icon on the right-hand side of the screen.
  2. Browse through the different effects available on Instagram or search for a specific effect.
  3. Once you’ve found the effect you want to use, tap on it to apply it to your video.
  4. You can also adjust the intensity of the effect by dragging the slider on the bottom of the screen.
a screenshot showing how instagram reels works

Edit Your Reel

After adding music and effects, it’s time to edit your Instagram Reel to make it more polished and engaging. 

Here are some editing options available on Instagram:

  1. Trim your video clips by dragging the edges of the clip on the timeline.
  2. Add text to your video by tapping on the “Text” icon on the left-hand side of the screen.
  3. Adjust the video’s speed by tapping on the “Speed” icon on the right-hand side of the screen.
  4. Add stickers and GIFs to your video by tapping on the “Stickers” icon on the right-hand side of the screen.

Step 3: Save And Publish Instagram Reel

Once you have finished creating your Instagram Reel, you can save and publish it. Here’s how:

  1. Tap the arrow icon in the bottom right corner of the screen. This will take you to the Share screen.
  2. Here, you can add a caption, and hashtags, or tag other users. You can also choose to share your Reel to your feed, your Reels tab, or both.
  3. If you want to share your Reel to your feed, make sure the toggle next to “Also Share to Feed” is turned on.
  4. You can also choose to share your Reel to your Story by tapping the “Share to Story” toggle.
  5. Once you’ve added any additional information and selected where you want to share your Reel, tap “Share” to publish it.

Your Instagram Reel will now be available for your followers to view. You can also view your Reel by going to your profile and tapping the Reels tab.

It’s important to note that Instagram Reels can also be saved as drafts. To save your Reel as a draft, tap the arrow icon and then tap “Save as Draft.” 

You can access your drafts by tapping the camera icon and then swiping to the left until you see the “Drafts” tab.

Now that you’ve learned how to make a Reel on Instagram, let’s explore how you can take your Reels to the next level and increase your visibility on Instagram. 

With stunning Reels, you can capture the attention of your audience and boost engagement. 

So, let’s dive in and discover some tips and tricks to help you create Reels that truly stand out!

How To Make Instagram Reels That Stand Out

There are a few things you can do to make your Instagram Reels more engaging and interesting. 

Here are some tips to help you create Reels that will capture your audience’s attention:

  1. Choose a topic that resonates with your audience: Your Reels should be focused on topics that your audience is interested in. This could be anything from fashion to food to travel. Make sure you know your audience and what they want to see.
  2. Use high-quality visuals: The visuals in your Reels should be clear and high-quality. Use good lighting and make sure your shots are steady. You can also use filters and other editing tools to enhance your visuals.
  3. Keep it short and sweet: Reels are short-form videos, so keep your content short and to the point. You don’t want to lose your audience’s attention by dragging out your content.
  4. Use music and sound effects: Music and sound effects can add an extra layer of interest to your Reels. Choose music that fits the mood of your content and use sound effects to emphasize certain parts of your video.
  5. Use text overlays: Text overlays can help you convey your message more clearly. Use text to highlight key points in your Reels and to add context to your visuals.
  6. Be creative: Don’t be afraid to experiment with different ideas and concepts. The more creative you are, the more likely your Reels are to stand out.

How To Make A Reel On Instagram Wrap Up

Congratulations! You have successfully learned how to make a reel on Instagram. 

By following the steps provided in this article, you can create engaging and visually appealing content that your followers will love.

Remember to keep your reels short and sweet, as attention spans on social media are generally quite short. Use music, text, and other creative elements to make your reels stand out from the crowd.

Don’t be afraid to experiment with different types of content and techniques. The more you practice, the better you will become at creating reels that resonate with your audience.

Lastly, be sure to engage with your followers by responding to comments and messages. This will help build a loyal following and increase the visibility of your content on the platform.

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